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Dot UID Blog

Is offline marketing dead?

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You could be forgiving in thinking that the answer is yes; with literally billions of searches completed every day on Google and other search engines, all crawling through the billions of live websites from around the globe, it would seem that everyone that is anyone is online. Online marketing holds a massive proportion of your marketing budget and quite rightly so. Without a strong online presence in terms of a Read More

What a Company Profile Should Contain

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Did you ever compromise at the time of preparing your curriculum vita? No-one will say yes. Then why should we underestimate the power of Company Profile which help to carve out a special image in the mind of the client, customers, business associates, potential customers etc. At the time of designing company profile, there are many things to keep in the mind. And the professionals always serve you unique company Read More

9 Reasons You Need a Logo and Marketing Materials

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In today’s world, the cut-throat competition cannot be underestimated. And it becomes a little bit tougher for the newly established brand. The fact cannot be ignored that it is your logo and marketing materials which add a great value to your corporate branding. Whether it is a small size, medium sized, well-established or newly formed company, having an eye-catching Logo and effective marketing materials has become necessary to add new Read More

Steps to choosing a web designing company

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Over the past few years the revolution in the social media has given a customer various options to choose the best company that can create a right website to deliver your thoughts to the potential customers. As a marketing professional, it becomes easy and fast for us to work when a product has been designed properly with its use and web marketing in mind. Today we have summarized below a Read More

WHAT IS WEB APPLICATION

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Web application a very common terminology in IT industry has been found to be one of the most complex term for a layman. Produced in simple terms, any website component that exhibits some functions for the user is qualified as a web application. A web application is in little sense a  software that runs with the support of  a web browserin standard programming languages or a  combination of one or Read More

How can a website help your business

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Dear friends over the years, a website has already proved its importance to the public at large. Infact, it can be easily be interpreted that for an organization to have a website is as important as its phone number or fax number. With this blog, we have tried to summarize the importance of a website for an organization as enumerated by its stakeholders:- i)Makes an organization presentable, professional and ofcourse Read More

How should my website look like?

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This one question whenever put simply lands our user in an imaginary world of the visual design or appearance of what his/her website should look like. The visual appearance of one’s website besides being one of the most important aspect also plays a very crucial role in marketing your company.The look of one’s website immediately impacts a visitor’s perception about the user and its business. The important questions that should Read More

latest e Marketing Trends

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1. Content Marketing – Bigger Than Ever Ways of putting links everywhere will be lost in 2014, and more focus will be given to win trust of consumer as well as search engines. Therefore, content marketing will grow bigger than ever. Websites with rich and informative content will be given more preference than others. 2. Social Media Marketing – Jump into It: When we talk about creating a good reputation Read More

TOP GLOBAL BRANDS 2014

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According to their market value and reputation, here is a list of top-10 international brands of the year 2014: Apple: Apple Inc. tops our list of top-10 international brands for fifth consecutive year. The company has enjoyed a massive 28% boost in its brand value since last year.       Google: The search engine giant has maintained its second spot in the list of most valuable brands. The company has received Read More

Most Used cms

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A website without a powerful content management system is jewellery without precious stone. So here is the ultimate list of the best and most used CMS in current times: WordPress Easily the most popular and widely used CMS, WordPress has its own reasons behind being the best. The easy-to-install and easy-to-use features of WordPress justify why this CMS runs millions of websites across the world. Joomla Joomla is extremely customisable Read More